"A household located in north London is looking for an extraordinary and qualified tutor to support their most junior child on his early path to growing into an British gentleman."
Upon seeing this advertisement, you might readily skip the wording "first-steps" as mere an expression.
But, it may be the crucial part of this unusual position posting, as it attempts to hire a teacher for a 12-month-old.
Numerous of submissions have since been received since the unidentified family posted their request for the £180k-a-year tutor, who has to be "an exceptional individual".
During the past few weeks, the advert has received notice throughout the press, with numerous asking why?
Progressive Approach
The CEO, chief executive of Tutors International, which is assisting the family in their search, said that notwithstanding initial scepticism, he found the plan "far sighted", and "advanced".
When he spoke with the family, he mentioned they recognized the unconventional character of their request, and how young their son is.
Nevertheless, they stated that they "were unwilling to delay any longer" to hire a tutor, as they had held off until their firstborn was five, and by that age "cultural influence had already become established".
What exactly does the family mean by "cultural bias"?
It's "comprehensive", the expert replied. "The manner you eat, the manner you speak".
He said the older sibling had absorbed "very nuanced, unspoken signals" from the family, and had assumed their cultural ways. The family explained to Adam they did not want the same situation to repeat itself with their younger child.
The plan: To bring in a British tutor, who must speak with standard English accent, to guide the baby right from the beginning.
Subtle Influence
"Much of the learning at the start here is rather absorbed naturally," explained the expert.
It's via this osmosis that the family are hoping the child will adopt the English characteristics they aim to instil.
Adam explained the tutor must be someone who studied at "prestigious academies – similar types of schools as the family plan to send their son to".
"The tutor simply needs to be the suitable individual, they'll be doing things they don't even know they're doing, effortlessly," he said.
Expense Not a Factor
The family informed him the selected educator should preferably also have understanding of or interest in riding, alpine skiing, artistic pursuits and instrumental training so as to inspire the child in a wide range of interests.
Furthermore though, he stated the family hoped the tutor to enrol the child on a selection of lessons so the child would be "equestrian training and starting an musical instrument by the time they are approximately three years old".
In the family's perspective, helping their son develop into a "British gentleman" will bring about success and provide access.
"Considering the pros and cons of that, because it's undoubtedly a status symbol," he comments.
However, despite all this tutelage in "UK identity", might the child pick up what is termed cultural bias from the multicultural family he lives with anyway?
"Certainly", replied the CEO. "They understand this might not succeed, but they've merely embraced the view of, 'why not attempt it and we'll proceed as soon as we can', because the price of it is not a concern," he explained.
Idealistic and Unrealistic
Several in the tutoring industry who have those reservations.
An education leader, chief executive of a tutoring service, who provides personal educators, stated that "the development of embracing two identities, or in fact, forming one's identity, is something that must be grown into, not engineered."
Peter noted that he had relocated from China to the United Kingdom at the period of seven, and had been brought up knowing and practicing dual heritages. He went on to study at Cambridge University.
"The concept that an individual can act as a living vessel of UK identity, someone who can in some way transfer the qualities of a UK sophisticate upon a one-year-old child, appears idealistic and unrealistic," he wrote.
"In my experience, having a quintessentially British tutor from babyhood will not instantly produce the goal they want.
"I wasn't provided with such a tutor, and nevertheless I have been fortunate enough to experience several of the experiences they aspire for their son."
He added: "The fact is, cultural identity should not be imposed from the external environment; it must be embraced, and it must be internally driven."
Buying Britishness
Of course, Britishness is something the expert believes can be educated – and marketed.
"I believe the reality that the world views us in this respect is something that we should be cherishing|valuing|appreciating